Growth you can see.
Run by someone who loves the detail.
| Revenue generated | $3.4M |
| Best return on ad spend | 46x |
| Countries and languages | 17 | 8 |
| Sectors | 9 |
Paid Media
Google Ads, Meta and Shopping campaigns built and optimised end to end, from account structure through to daily bid and budget calls.
Tracking & Analytics
Google Tag Manager, server-side tagging, GA4 and offline conversion imports, so reported performance matches what actually closed.
Email Marketing
Custom designed campaigns and automated flows in Mailchimp and HubSpot, built to match the brand and tracked alongside everything else.
Organic Social
Short-form video, captions and scheduling across Instagram, TikTok and Facebook, planned ahead so the calendar stays consistent.
Landing Pages
WordPress and Shopify pages built around the campaign, so the traffic lands somewhere designed to convert it.
About Me
Hi! I’m Kaitlyn and I believe the meaning of life is to enjoy the passage of time. To me, this means finding what you love to do and doing it every day. I love to tell stories, impact people, and express myself in ways that connect with others. This is why I fell in love with Marketing.
“People don’t buy goods and services. They buy stories, magic, and emotion”
– Seth Godin
Education
I chose to attend The University of Tampa College of Business due to its excellent curriculum and AACSB Accreditation. I majored in International Business Marketing and graduated with a 3.68 GPA
Professional Experience
I am a marketing professional with experience in digital advertising, content creation, and campaign management. I specialize in Meta and Google Ads while leveraging my background in marketing research, social media strategy, and large-scale event planning to drive engagement and optimize campaigns
Hard Skills
I have expertise in digital advertising, CRM management, and analytics. I thrive while using tools like Meta Ads Manager, Google Ads, Tag Manager, WordPress, HubSpot, and Adobe Creative Suite
Soft Skills
My strengths include leadership, project management, adaptability, and team training, allowing me to effectively lead teams, optimize campaigns, and drive business growth
Brands I’ve Worked With
